One Sweet Bakery Branding

A playful and vibrant brand identity for One Sweet Bakery, a boutique cake and dessert business rooted in custom, hand-crafted celebration. The full system includes a whimsical logo suite, typography, color palette, and custom illustrations — all designed to mirror the joy and sweetness of the brand. From packaging to the web experience, each element was created to feel personal, warm, and full of charm.

Output: Brand identity design, art direction, illustration, print collateral, web design.